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SEO Associate

NCR

100,000

Job Description

Responsible for improving a company's organic search results. Creates and launches SEO campaigns, identifies areas of improvement, runs PPC campaigns, and attempts to improve the clients' sites' rankings in major search engines.

Job Qualification

    • Review and analyze client sites for areas that need to improved, deleted, or revised.
    • Prepare detailed strategy reports.
    • Identify the least expensive but most powerful and profitable keywords for client sites.
    • Run pay-per-click campaigns.
    • Improve a company's organic search results.
    • Write effective headlines, body copy, and websites.
    • Ensure websites are filled with optimal keywords.
    • Place keywords appropriately in copy to gain most search engine traffic.
    • Write effective call-to-action statements.
    • Write original, powerful SEO content for blogs and websites.
    • Implement off-page SEO content strategies such as coding.
    • Effectively use header tags.
    • Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines.
    • Strategize ways to improve and track site performance.
    • Compile and present SEO performance reports.
    • Adjust PPC campaigns as needed.
    • Consult with independent web designers to improve the navigation of a site to enhance its search engine ranking.
    • Utilize basic programming and web design skills to enhance SEO.
    • Create advanced SEO strategies.
    • Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.